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National Coalition for Literacy

Advocating for public policies that support adult literacy

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Cultivating Media Relations for Adult Education and Family Literacy

Date: October 10, 2009

Online Guest Discussion October 19-23, 2009

Adult Education and Family Literacy Week begins October 18, 2009. National Coalition for Literacy Members can support you in responding to questions from the media, and offer advice based on their experience in cultivating media relations.
Pose your questions and discuss timely topics, such as:

• Framing Values for Successful Advocacy
• Building Visibility in Your Community
• Cultivating the Media
• Engaging Your Nonprofit Board in Advocacy
• Organizing at the Grassroots Level
• Promoting Family Literacy

Guest Participants:

• Art Ellison, Public Policy Committee Chair, National Council of State Directors of Adult Education
• David Harvey, President and CEO, ProLiteracy
• Tony Peyton, Senior Director of Policy and Government Relations, National Center for Family Literacy
• David J. Rosen, President, Newsome Associates
• John Segota, Director of Advocacy and Professional Relations, Teachers of English to Speakers of Other Languages, Inc.
• Marsha Tait, Public Policy Co-Chair, National Coalition for Literacy

Spread the word!

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  Jackie Taylor

  in October 11th, 2009 @ 23:46

  Questions about the discussion? Please post them by entering your question or comment in the “Message” box above and click “Comment” to submit.

  Thanks ~ Jackie

  [Reply]

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  Margaret Bott

  in October 16th, 2009 @ 06:59

  I used to supervise an Evenstart program until funding was taken away. How does one create a family literacy program with the lack of funding available? We all know that a child learns the most between the ages of birth to 3, yet most of our states put their dollars into pre-K classes. What can we do to change this trend? Is there any grant dollars out there for “Family Literacy” other than the minimal Evenstart dollars? Working with mother and child at the same time is just the best situation. I find it hard to believe no one in our legislature realizes this.

  [Reply]

  

  David J. Rosen Reply:
  October 23rd, 2009 at 11:16 am

  Hello Margaret,

  I don’t think it’s possible to create a comprehensive family literacy program (adult ed basic skills instruction for parents, ECE for children, and PACT activities) without funding. Although Evenstart funding has been significantly reduced or eliminated, some states use federal Workforce Investment Act, Title II and state adult education funds to support family literacy programs, and some local or state foundations also support family literacy programs. It may also be possible to include work-related and higher-education related goals in a family literacy program, which might attract funding. Longer term, this is in part a marketing problem, how to help the general public and legislators understand that family literacy is essential, that it is connected to success in school for children, work preparation and higher education for parents, family sustainability, and other valued social goals.

  David Rosen

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